What does 'cold-pressed' mean?

'Cold-press' refers to the type of juicer we use to extract the juice from our produce. Our cold-press hydraulic juicer yields a more nutrient dense juice than traditional at-home or juice bar juicers.

Our juicer uses a two step process to slowly grind then press our produce. This process does not introduce any heat and very little oxygen (two things that kill nutrients and enzymes). Our juicer also yields more juice from the produce and more juice equals more nutrition.

Most at home juicers are 'centrifugal juicers'- they use centrifugal force to grind and spin the juice out of the produce. This method introduces more heat and more oxygen, and yields less juice.
 

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